I'm Aubrey

I want to be your goto
contract web developer

Aubrey Portwood

What I do

I partner with established site owners, agencies, and businesses as your goto contractor for WordPress and other web development.

Whatever you're facing—I can jump right in and help—there isn't much I haven't seen.

  • Fixing bugs
  • Developing new features
  • Fixing performance issues
  • Consulting
  • Frontend
  • Backend

Experience

Skip

My background includes working previously with agencies like WebDevStudios and Awesome Motive building high-profile websites and WordPress products for big brands like Microsoft and Monster.com.

I have spent over a decade crafting solutions for these agencies and brands with quality, precision, and care.

Now I want to partner with you!

Awesome Motive

 Product Plugin Development


  • Team AffiliateWP
  • Type Agency
  • Length 3 years
  • Industry Affiliate Marketing

https://awesomemotive.com
https://affiliatewp.com

As a Senior Developer at Awesome Motive over a three-year period, I helped modernize the AffiliateWP team by introducing smarter development practices, demanding code quality standards, and delivering new, high-impact features—one of which was the company's first practical use of AI inside WordPress.

Each project required balancing long-term maintainability of a legacy codebase while adding new and modern features, ensuring the codebase remained stable while evolving to meet the needs of our customers.

Notable features I developed:

  • AI-Driven Affiliate Review
  • Affiliate Email Summaries
  • Affiliate Groups
  • Affiliate Program Directory

Other Contributions as Senior Development Lead:

  • Implemented Coding Standards
  • Improved Development Processes
  • Scoped & Developed New Features
  • Trained & Mentored Developers

The result was a stronger, more modern AffiliateWP—with better processes, higher code quality, and a faster, more consistent rollout of new features each quarter.

The AffiliateWP team reached a new level of efficiency—shipping features at a steady, reliable cadence and delivering updates to customers faster than ever before. The plugin also expanded its reach through new integrations with third-party platforms, reinforcing its position as a dependable, forward-looking affiliate marketing solution.

WebDevStudios

 Website Development


  • Type Agency
  • Length 7 years
  • Industry WordPress Development

https://webdevstudios.com

During my seven years at WebDevStudios, I worked as a Senior WordPress Engineer on large-scale, enterprise-level WordPress projects for clients such as Microsoft and Monster.com

My role focused on solving scalability challenges for high-traffic WordPress sites—architecting stable systems, integrating complex API's, and ensuring strict brand and performance standards.

I worked across both frontend and backend teams, led optimization efforts, and guided key architectural decisions.

  • Team Leadership & Architecture
  • Enterprise WordPress Development
  • Performance & Scalability
  • Custom Plugin & Development
  • Large Site Migrations
  • WordPress VIP
  • Headless Websites
  • Post-launch Support

Microsoft

While at WebDev, I helped maintain and developed enterprise WordPress solutions for Microsoft's Office 365 and Microsoft DEV Blogs.

One of my key responsibilities was managing “The Mule,” a background content-sync system that syndicated posts across a handful of Microsoft properties. The system parsed and reformatted content in a clean, editable structure, while giving editors full control over what was imported or published.

My work focused on improving the reliability, flexibility, and performance of this complex system—keeping it compliant with Microsoft's strict publishing workflows, scalability requirements, and technical standards.

  • Automated Content Syndication
  • System Reliability & Maintenance
  • Editorial Workflow Integration
  • Architectural Enhancements

Among these I also developed new features, fixed tough issues, and consulted with Microsoft leadership in order to maintain and improve these projects.

Monster Logo Hiring

I helped lead the Core Web Vitals and performance-engineering efforts for the employer-facing site, hiring.Monster.com.

I helped identifiy and resolved performance bottlenecks across both the frontend and backend, improving search rankings and user experience overall. This included deep work in Google Search Console, optimizing caching layers with Redis and Memcached, refining PHP-FPM configurations, and working directly with WP Engine's performance engineers.

These optimizations produced measurable gains in load times, responsiveness, and SEO performance—enhancing the site's searchability for sustained rankings—all while Core Web Vitals was new at the time.

  • Core Web Vitals Optimization
  • Caching Strategy
  • Search Console Tracking
  • Backend Optimizations

Other projects I contributed to at WebDevStudios:

  • Care.com
  • Starbucks
  • Love Is Respect
  • Skype Media
  • Roadkill
  • Discovery Communications
  • Uber
  • Newscorp

Me

Skip

My mission is to give those I partner with absolute confidence that I can step in, take on complex development problems, and deliver results with quality, craft, and precision.

Every project I touch should leave you certain that the work is clean, maintainable, and built with real care and craftsmanshipright down to the code!

Values

  • Say it like it is
  • Align with fundementals
  • Simple always beats complex
  • It should always just work
  • Clean code is secure code
  • Be rebellious

I code all day!

Curious about the stack I use? My primary tools are:

  • WordPress
  • PHP
  • Accessible HTML
  • Structured CSS
  • Vanilla JS
  • CLI
  • VSCode
  • Git

I use these to enhance what I do:

  • TypeScript
  • React
  • Tailwind CSS
  • jQuery 🔥
  • Laravel
  • NodeJS
  • Shell Scripts
  • LLMs

All of my code follows established standards and employs simple to maintain coding structures. I believe in qualityeasy to understandwell documented code.

Checkout some of my code on Github.

Contact

Send me a message using the form below, or use these other methods .